Creating a Treasure Hunt as a Business

By

I don't remember if it was myself or my friend who had the idea of creating a treasure hunt, but soon we were heading out several times each week into remote canyons, and up nearby mountains. I placed clues and stashes of goodies, then put the latest hunts on my new website, www.ColoradoTreasureHunting.com, with prizes for discovering various treasures or completing three hunts.

It has been fun, but how do I make money with this. To be honest I don't make much, and this is more of an "ideas" page than a business plan. But the basic goal was to make money from the site. This year it will make only about $300 from advertising and ebooks I sell. Sadly, some sites catch on, and some don't. On the other hand I have spent only a few hours on the site this year, and traffic is growing. It costs me just $10 per year to keep it (we get unlimited sites on our servers), and only $100 for the top prize if anyone completes the entire challenge (I have one serious contender that recently emailed me).

Other ways to make money from creating a treasure hunt include having entry fees and organizing the hunt as part of some larger event. For example, during a festival in your area, you might hide clues and treasure on public lands, with a $1,000 final prize, $200 in other treasure, and $800 in advertising. With an entry fee of $20 you would need 100 participants to break even, and beyond that you would have a profit.

You might recall that many years ago there was a treasure hunt set up with clues in a fiction book. I don't remember the details, but the treasure was substantial and there was a lot of news coverage, so book sales were great. Nobody has tried this again to my knowledge, so the time may be right.

How Much Can You Make?

There is no way to know what the potential is from creating a treasure hunt as a business venture. It is not something that has been tried very often.

Ways to Make More | Related Opportunities | Tips

The more unique the project and the treasure, the more free publicity you are likely to get. If it is a long-term or ongoing treasure hunt that will be around for a while, you can spread the word using social networks online.

Qualifications / Requirements

A creative mind, a sense of adventure, and a knack for marketing will all help.

First Steps

Brainstorm a good plan for both creating a treasure hunt and making money from it. Run your ideas past a few people who are honest but not automatically negative (like many people are).

Resources

http://www.uniqueprojects.com/projects/treasurehunt/treasurehunt.htm?page=3 - Some suggestions for how to create a treasure hunt.

http://www.coloradotreasurehunting.com - My own treasure hunting site.


If you liked this page please let others know with one of these...


Other Relevant Pages

Money Making Ideas

Odd Ways to Make Money

Finding Lost Buried Treasure

Where to Find Gold


(The newsletter has been discontinued.)


Every Way to Make Money | Creating a Treasure Hunt as a Business