A New Search Engine Idea
By Steve Gillman
Can a new search engine really compete against Google? It
would have to offer something Google doesn't offer users. What
could that be? How about a search engine which shows only new
websites in its results? Now obviously this does not compete
directly against the other search engines out there, but it could
be a supplement to those others.
Those readers who have websites or are familiar with how the
traditional search engines work, know that even the best information
on a subject can sit in limbo for up to six months before it
is deemed "worthy" to be presented in search results.
My idea is to reverse that. Make six months the limit and automatically
remove any sites, blogs or pages that have existed for that long.
What is the point? It is to provide an easy way to see what
is new out there. For example, suppose you have researched how
to boost your IQ scores in various ways. By the "rules"
of the search engines only those pages which are aged and have
a lot of links to them reach the top of the results when you
search (yes, there are many other criteria, but these are important
ones). Search "increase IQ," for example, and now or
next year you'll see increasebrainpower.com (my own site thankfully)
on the first page of results. You'll see many other sites remaining
on those first few pages of results for a long time. That's okay
for general searches, but what if the newest papers published
on IQ are not reported on one of these sites? The best content
on the subject - or at least the newest and therefore the stuff
you haven't yet read - might be on the 50th page of results because
it is put online by someone who has no idea how to promote a
website. And who goes through fifty pages of results?
Now suppose this new search engine is available. After you
have exhausted the resources currently available for your subject
of choice through traditional search engines, you periodically
check in at neweststuffonline.com (perhaps we would want a better
name, like "newgle.com"). You search "increase
IQ," "boost IQ," "intelligence quotient,"
and so forth, and instead of getting the same old stuff you see
in the results only pages that have recently been put online.
This could be a great way for webmasters to learn early about
up-and-coming competition as well.
A nice addition might be the ability to adjust the time frame
for results. You might want only content that has been up for
less than a week, for example. This ought to be a relatively
easy function for a search engine to add. In fact, that leads
to another interesting idea, which is to have the ability to
search by any time frame. Perhaps there is a reason to look only
at content that has been online for more than ten years,
or pages that were put online during one particular month six
years ago.
One other ways to make this work comes to mind. Have the results
displayed in direct order of newest-to-oldest content. In this
case the search engine serves the same purposes, but it is more
systematic and there is no need to exclude any results. Big-name
sites will simply have their older pages pushed into oblivion,
but new pages will show up on the first page of results as they
are published. There is one problem I foresee with this whole
idea. It is that if it catches on, many marketers will be publishing
hundreds of new pages daily in order to get listed on the first
page of results continually. There might be a technical solution
to this.
There are a number of ways to monetize a search engine, but
who knows how much profit potential is in an idea like this.
And I do not have the slightest idea how to actually create a
new search engine. Thus, I have no subheadings here for "how
much can you make," or "first steps," like most
of these pages have. But I am sure we will see something done
in this area at some point.
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